Mixed-Use Redevelopment
80 Alice Street, Waterford
Revitalizing a Downtown Landmark
An overlooked downtown property became a thriving mixed-use redevelopment in Waterford, bringing new homes, local businesses, and renewed energy to the downtown core.

Project Snapshot
Location
Waterford, Ontario
Region
Norfolk County, Ontario
Project Type
Mixed-use commercial and residential development
Timeline
2020 - 2021
Status
Completed and Fully Occupied
Square Footage
18,000 SF
Residential Units
Commercial Spaces
Commercial Features
Square Footage Breakdown
Unit Breakdown
16 Residential Suites
2 Commercial Spaces
Project Scale Notes
Number of Units
Industry
Commercial Tenants
Wishbone Brewing
Morrison Insurance
Services Provided
Property Acquisition - Development Planning - Design Build Construction - Residential Development - Commercial Leasing - Investor Partnership



The Opportunity
Every downtown has a building that people drive past without noticing anymore. For years, 80 Alice Street had become one of those buildings.
Located in the centre of downtown Waterford, the property had sat vacant as redevelopment plans came and went. Time had taken its toll. The brick façade showed visible deterioration, sections of the sidewalk had been closed for public safety, and an important part of the downtown streetscape had quietly faded into the background.
While many saw a building that had reached the end of its life, the opportunity extended far beyond the structure itself.
Positioned within walking distance of local shops, restaurants, parks, and community amenities, the property occupied one of the most valuable locations in downtown Waterford. Restoring it had the potential to create far more than additional housing. It could help reconnect people with the downtown while supporting the broader revitalization of downtown Waterford.
Previous redevelopment concepts focused on maximizing residential density by removing the commercial storefronts. While practical, that approach overlooked the role active businesses play in creating vibrant communities.
Successful downtowns need places where people naturally gather: coffee shops. Local businesses. Sidewalk conversations. Everyday experiences.
The question was no longer how to renovate an aging building. It was how to create a place that people would once again be proud to call part of their community.
From Vision to Reality
For SPG President Darrin Knill, the vision was simple: transform a neglected landmark into a mixed-use destination that would help revitalize downtown Waterford.



Project Timeline
Property Discovered
(Fall 2019)
SPG Acquires the Property
(Spring 2020)
Construction Begins
(Spring 2020)
Wishbone Brewing commits as an anchor tenant
(Summer 2020)
Residential suites completed
(Summer 2021)
Fully occupied mixed-use development
(Winter 2021)
Groundswell Coworking moves in
(Spring 2024)
Project Outcomes
Today, 80 Alice Street is a landmark mixed-use redevelopment that has transformed downtown Waterford through quality housing, thriving businesses, and renewed community spaces.
- A fully occupied development bringing new residents, businesses, and activity to the downtown core.
- Local destinations like Wishbone Brewing and Groundswell have increased foot traffic, economic activity, and community connection.
- Historic storefronts preserved and reactivated, strengthening downtown character and supporting future revitalization.
80 Alice Street showcases how thoughtful mixed-use redevelopment can create lasting value by bringing people, businesses, & community together.

A Building Becomes a Place
"The exciting part isn't finishing construction. It's seeing families settle in, businesses open their doors, patios fill with people, and watching the vision finally come to life."
President


Beyond the Building
People
Families found quality homes in the heart of downtown Waterford. Entrepreneurs gained spaces designed to help their businesses succeed. Residents and visitors rediscovered another reason to spend time in the downtown core.
Place
An aging landmark became one of Waterford's defining mixed-use developments. Historic character was preserved while introducing contemporary residential living and welcoming commercial spaces that complement the surrounding streetscape.
Community
More people now live in downtown Waterford.
More locally owned businesses contribute to the economy.
More visitors spend time supporting neighbouring shops and restaurants.
Project Gallery
Original Building

Historical photographs

Concept renderings

Construction

Structural milestones

Exterior transformation

Commercial interiors

Residential suites

Life at 80 Alice today

Let's Start With Your Vision
Whether you're exploring a mixed-use redevelopment, considering a real estate investment opportunity, or wondering what's possible for an existing property, we'd love to hear your vision.
Together, we'll explore what is possible.
Start the Conversation


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